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Rajan Sodhi

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Rajan Sodhi (rsodhi): Male
CA

Email address (last time, we promise): rajansod@gmail.com

Location: Vancouver, Canada

Website: http://bigmarketing.wordpress.com

BIG Marketing News

Cool Gadget Alert: The Flip Video Mino

Cool new point-and-shoot video camcorder called the Flip Video Mino by Pure Digital Technologies is the size of a small digital camera, but can record up to 60 minutes of video and publish straight to YouTube, AOL Video, and MySpace through its internal software. You can see a Flip Video demo here. It retails for [...]

Poll on Marketing Spend

Off Topic: Opening the TSX Quite a Thrill

Yesterday, at 9:30am EST, my PEER 1 colleagues and I were given the opportunity to open the market for the Toronto Stock Exchange (TSX) (on which we are listed under the symbol PIX). What a cool experience and one that I won’t soon forget. I remember back in university taking a course on corporate valuation taught by a former Wall [...]

I’m a PC, The REAL Microsoft Ad Campaign Begins

Now it’s all beginning to make sense. The Gates Seinfeld ads were just a teaser to get people buzzing with its quirky humor and purposeful lack of Microsoft-related content. Negative or positive, it did. Create an environment of high awareness for the brand, then launch the real campaign as people are curious and thirsty to [...]

Second Microsoft Ad With Gates and Seinfeld

Here is the follow up ad (long version) to the first Gates Seinfeld Microsoft ad. Techcrunch isn’t impressed, and based on the comments I’ve received regarding the first ad, not many of you will be either. I found this one very much like a Seinfeld episode, so I enjoy the humor, but I do have [...]

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Video on Web Hosting

My team at PEER 1 (an IT infrastructure provider) has launched a new short film/ad series called "Growing Pains". The first episode "Daddy's Little Girl" went live over a week and a half ago and has reached 15,000+ page views on Viddler where we are hosting it. Check it out below and let me know what you think. We plan on filming the second episode in January.

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Posted by Rajan Sodhi on October 31st, 2007 at 3:15pm — No Comments (Add)